Expert: Prince Harry and Meghan Markle's new photos don't bode well for the future.

Two new images of Prince Harry and Meghan Markle send a message, say royal analysts.

An expert says one photo employs a "ancient tactic" to give a more serious impression because they want to be "an alternative royal family.

The Sussexes' latest images follow a portrait of King Charles, Camilla Parker Bowles, Prince William, and Kate Middleton.

Author Tom Bower said the photographs show the couple "advertising themselves"

Back in California, the Sussexes are going all out," he said. "These photographs are the start of their campaign to launch Harry's book,

the Netflix series, and other lucrative appearances to re-establish their brand

Bower stated, "Meghan's goal is to maximize her income, and nothing will stop her.

Without sympathy for Charles and the royal family, they're now focused on self-promotion.